Morley executed the contemporary marriage of a historic architectural design to modern-day technology and functionality. Scope of work included a full exterior renovation as well as the build-out of two core and shell retail spaces at ground level. Hollywood Palladium’s exterior required repairs and upgrades, which included a new roof, new paint, and renovated lighting. Exterior board and panel-form concrete were sacked and patched, exposed rebar and spalled concrete were cleaned and repaired, the south elevation façade was renovated, and exterior neon lighting was brought back to life as if it were the 1940s.